Object of desire.

6a00d8345173e769e200e553c220878833-800wi Gary Hustwit, who created the wonderful, must-see film Helvetica has announced a new film that I am eagerly anticipating. Debuting in 2009, Objectified is a documentary about industrial design. The film features some of DWR’s favorite designers: Ronan & Erwan Bouroullec, Hella Jongerius and Karim Rashid. It aims to “document the creative processes of some of the world’s most influential designers, and looks at how the things they make impact our lives.” I am equally excited about the film’s logo, which features the Panton chair. They’re blogging about the film here.