The punchy green design of the XO-3 tablet is both functional and rugged. The grip-friendly rubber case folds back to reveal a scratch resistant, sunlight-readable screen. Since power consumption is a problem in many developing countries, the ecologically minded device charges with solar power, hand cranks or other alternative power sources. With more than 75,000 units already ordered, the XO-3 will ship out in March 2012.
Yves Béhar views his role as something more than product development. "I believe design's purpose is not only to show us the future," he states, "but to bring us the future." The Swiss-Turkish designer heads up Industrial Design at California College of the Arts (CCA,) where he encourages students to become involved in all aspects of object making. He also attempts to install a global sensibility and to instill a sense of the designer's responsibility to culture and our collective future.