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April 22, 2011

Grant Kirkpatrick in today's L.A. Times.

Screen shot 2011-04-22 at 1.30.31 PM
From today's L.A. Times: "As manufacturers swallow each other up, design becomes the differentiator," said Grant Kirkpatrick of KAA Design, an architecture interior and landscape design firm that recently launched the Rusa outdoor furniture collection for Design Within Reach. "Corporate America used to think beauty was frivolous," he added, "but the great revolution has been that design sells because people want beauty in their lives."

Comments

I missed this article, but I think he's right that people want beauty in their lives. I love flowers and decor, but furniture takes up so much space in one's home, I think it should be not only comfortable but visually appealing as well.

-K

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