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July 15, 2014

A light way to savor summer.

RBW_Logo

The designers at Rich Brilliant Willing are saying "Hello, summer!" with a sunny twist on their logo. Stephanie Murg at Unbeige praises the design as a refreshing way to celebrate a season that "is typically welcomed with little more than picnic-themed grocery store displays before it is ushered offstage in a blaze of back-to-school-themed commercials."

We're guessing this playful spirit is what enables RBW to come up with brilliant (and rich and willing) ideas like using audio jacks as connectors in their lamps. What will this summer inspire them to do?

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